On September 14, 2022, Qianghui New Product Tasting Meeting and Regional Training Summit Xingtai Station was launched. As the first site of this training, Qianghui Precision Tile Empowerment Terminal, The precise point-to-point assistance not only enhances the recognition of the Qianghui brand by terminal sales, but also brings big names to the scene to strongly help the brand develop and break through.
Texture exhibition hall·Change the scene with each step
EXHIBITION HALL
The exhibition hall of Qianghui Xingtai store serves as the image window for the brand's external communication and display, shaping the essence of life with the best decorative aesthetics and design art.
The design of the exhibition hall has made new adjustments to the color matching and section divisions, rationally utilizing the space, breaking the dull feeling brought by the space, giving it strong vitality, and giving viewers Bringing a more intuitive and convenient visiting experience.
Product training·enhance awareness
PRODUCT TRAINING
At the beginning of the training, Mr. Yang of the Xingtai store first shared the tips and methods for operating Douyin in the store - only by truly polishing the output content can it have the penetrating power of communication. Mr. Yang believes that during this training, Qianghui Terminal will be able to strengthen its benchmark image and lay a solid foundation for creating strong stores.
▲Xingtai specialty store Yang Lihong
Mr. Yuan, General Manager of Qianghui Brand Sales, conducted a classification interpretation and functional analysis of the 19 specifications and 303 products currently promoted by Qianghui, whether in terms of hardness, wear resistance, anti-skid or water absorption. , Qianghui's products have always been at the forefront of the industry.
▲Qianghui Brand Sales General Manager Yuan Weizhe
During the training, Mr. Yuan analyzed Qianghui’s product architecture system and said that Qianghui is constantly improving product technology and performance on the road to developing original brands to meet the public’s pursuit of ceramic tiles for high-quality life. From less to more, from one yuan to pluralism, we use R&D and creative thinking to develop and lead the building ceramics market, bringing new ways and new potential to the development of the overall industry.
▲Training site-new product tasting
Seiko Tiles·Value Marketing
VALUE MARKETING
This training specially invited Mr. Shu Jingchong, an expert in terminal store training in the ceramic industry, to give an in-depth explanation of the Qianghui brand’s Seiko marketing journey, from the perspective of consumption, Seiko road, Seiko standards, Seiko beauty, and Seiko journey. A partial in-depth interpretation of the charm of Qianghui Seiko ceramic tiles. The whole training was full of tonality, and the students present expressed that the immersive experience was strong, and it also allowed everyone to fully understand Qianghui's high-end tonality and marketing strategies.
▲Teacher Shu Jingchong
Mr. Zhang, deputy sales manager of Qianghui brand, also interpreted the policies of this "Golden Nine Silver Ten·Qianghui 20th Anniversary New Products Festival" one by one. , in addition to product discounts, there are also many benefits and gifts.
▲Qianghui Brand Sales Deputy Manager Zhang Zhen
Mr. Liu, the brand promotion manager of Qianghui, gave detailed teaching and guidance on the current short video operation methods, and taught the techniques of using Douyin to attract fans and monetize, so as to attract hundreds of people from one place and achieve rapid fission.
▲Qianghui Brand Promotion Director Liu Yongsheng
The 2022 Qianghui New Product Tasting Conference and Regional Training Summit at Xingtai Station was successfully concluded. The first stop was successful and the harvest was fruitful. The training not only allowed each information data to be accurately reflected, At the same time, it also gave a boost to terminal sales. Through on-site communication and brainstorming, everyone's confidence in work was greatly inspired, and this Xingtai station training came to a successful conclusion.
Juli·Upward Regional Training Summit is ongoing
Next stop - Linyi, Shandong!
